Up until now, I’ve been maintaining different sites for three different courses I teach at VCU Adcenter. But it seems to me there’s value in making all of these resources available to everyone I teach, and anyone else who happens across this blog. So, whether you are a student or not, I hope you find some interesting information about building brands, exploring cultures and the intersection between the two.
Read These
- Art of Shaving: Follow-up
- P&G Studies the Art of Shaving and Retail
- Time for General Motors to Become a Little Less General
- A New Era for Account Leadership
- Chrysler Corporation: The Task Ahead
- MasterCard’s Act of Kindness: Priceless
- The City Sleeps
- Strength Amidst the Gloom
- Stimulating Brands
- A Turning Point for the Walmart Brand?
Twitter: kellyokeefe
- Watching the teams get ready for the DC parade. One crew let me hold the tether for giant Uncle Sam balloon. Photos later. 1 day ago
- Room service breakfast with view of the Potomac. Good start to our Capital 4th. 1 day ago
- RT @tombed: RT @eunmac Another brand breakthrough! Pepsi recommends Coke for #followfriday! http://bit.ly/VFFvJ [best story of the day] 1 day ago
- @tonyskyday Crowded, but very, very cool. A must for any DC visit. 1 day ago
- @twitgallagher Have you been reading fortune cookies again? 1 day ago

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